Code, Data & Research
We publish source available software, open datasets, formal specifications, and research tools. Panel Studio generates census weighted personas across 20 countries using dedicated country builders with local language occupation titles, education terms, and culturally grounded life histories. The DYNAMICS-8 personality framework and the datasets behind our synthetic consumer panels are all available for download, inspection, and self hosting.
Run it yourself
Fully self hostable. Download from GitHub, run docker compose up, and you have a working system. Ships with 500 loaded personas as seed data and supports panel generation across 20 countries. Source available under the Business Source License 1.1: free for internal, non commercial use. Commercial use requires a licence. Each version converts to Apache 2.0 within 5 years.
Kronaxis Panel Studio
Synthetic consumer panel platform with 20 country persona generation. Build census weighted persona panels using dedicated country builders, run multiple turn conversations with structured stimuli, export DYNAMICS tagged reasoning traces for AI training. Standalone with a local response engine. No cloud dependencies. 500 seed personas included.
View on GitHub →DYNAMICS-8
Eight dimensions designed for behavioural simulation. Published as a formal, citable specification with Python and Go reference implementations under Creative Commons Attribution 4.0. Free to use in your own research and products.
Each dimension is a continuous float from 0.0 to 1.0 with four granular facets, giving 32 behavioural parameters per persona. The framework extends established personality science (Big Five, HEXACO) with two dimensions built specifically for digital behaviour: Acuity (platform fluency) and Impulsivity (snap decisions and reward sensitivity). Validated against published criterion validity literature and calibrated against census level demographic data.
DYNAMICS-8 Formal Spec
Complete specification document: dimension definitions, facet breakdowns, scoring methodology, and behavioural prediction rules. Includes Python and Go reference implementations. Panel Studio uses this specification as its personality engine.
View specification →DYNAMICS-8 Framework
Full explanation of all eight dimensions, comparison with Big Five and HEXACO, worked persona example, commercial and research use cases, and the science behind the framework.
Read the full guide →Hugging Face Releases
DYNAMICS Reasoning Traces
Behavioural reasoning records tagged by personality, generated by the Panel Studio platform. Each record includes a persona response, a structured reasoning trace identifying which DYNAMICS dimensions drove the decision, and contextual metadata capturing financial anxiety, risk tolerance, episodic memory, and emotional valence.
Contact for API access →Imprint Personas v2
1,000 sample synthetic personas (500 UK, 500 US) with up to 187 fields across 11 categories. Census weighted demographics from ONS 2021 and American Community Survey. Three pass biographical pipeline validated against 18 consistency rules. The same generation pipeline that powers Panel Studio. Full panels across all 20 countries are available through Panel Studio subscriptions.
View on Hugging Face →DYNAMICS Persona Explorer
Explore personas interactively. Browse by DYNAMICS-8 personality dimensions, filter by demographics, submit stimuli and see first-person responses with reasoning traces. Find similar personas using FAISS vector search.
Launch Demo →arXiv Preprint
Full methodology paper covering the DYNAMICS-8 framework, three pass generation pipeline, 18 rule validation engine, 20 country census weighted generation, and comparative analysis against existing synthetic persona approaches.
Personas That Live
Each persona in Panel Studio is not a static profile. It is a cognitive simulation designed so that personas live coherent lives that evolve over time, grounded in the cultural context of their country. The local response engine implements this architecture out of the box. The enterprise edition adds coordinated persona operations and advanced life simulation.
Behaviour Driven by Personality
The DYNAMICS-8 vector causally determines every decision: financial spending, political engagement, relationship investment, career choices, and daily routines. Not labels. Causal drivers, grounded in published criterion validity literature.
Three Tier Memory
Episodic memory stores dated events with emotional valence. Semantic memory stores beliefs with confidence and source. Procedural memory stores trigger action patterns. The memory system accumulates over time with periodic reflection and compression.
Lifecycle Event Cascades
Job changes, relationships, bereavements, and relocations cascade through the persona's entire state: personality shifts, finances change, new memories form, and plans regenerate. Real people do not stand still, and neither do these personas.
Behavioural Drift
Personality evolves through a bounded random walk. Life experiences cause directional shifts. Drift magnitude is bounded by the Mercuriality score: emotionally volatile personas change more than stable ones. Questionnaire responses shift accordingly.
Causal Reasoning Traces
Every response includes a structured trace: which DYNAMICS dimensions were active, which memories influenced the decision, the emotional state, and the financial context. Not retrospective explanations. The causal attribution structure that drove the generation.
Hierarchical Planning
Temporal plans at four timescales: yearly strategy, monthly goals, daily routines, hourly activities. Each level decomposes into the next, all consistent with personality, emotional state, and recent memory.
20 Country Persona Generation
Every persona's demographics are grounded in real census and national statistics data, not random distributions. Dedicated country builders produce culturally grounded personas with local language occupation titles, education terminology, regional ethnic compositions, and financial profiles appropriate to each country. Over 10,000 generated census weighted skeletons are available across all supported countries.
| Region | Countries | Data Sources |
|---|---|---|
| Anglosphere | United Kingdom, United States, Ireland, Canada, Australia, New Zealand | ONS Census 2021, US ACS, national census offices |
| Western Europe | Germany, France, Netherlands | Destatis, INSEE, CBS |
| Nordics | Sweden, Norway, Denmark, Finland | National statistics bureaux |
| MENA | Saudi Arabia, UAE, Egypt, Turkey, Sudan | National census data, regional demographic surveys |
| East Asia | Japan, South Korea | National statistics bureaux |
Each country builder encodes local demographic structures: regional population weights, ethnic and religious composition, education system terminology (e.g. Abitur, Baccalauréat, Bakalorius), occupation titles in the local language, and culturally appropriate naming conventions. An 18 rule validation engine checks internal consistency and dataset diversity for every generated persona.
UK Constituency-Level Detail
The UK builder provides the deepest coverage. Demographics for 575 English and Welsh constituencies are drawn from real Census 2021 data at constituency level. Scotland and Northern Ireland (75 constituencies) use regional averages. Each persona's demographic attributes are sampled to match real constituency level distributions for ethnicity, qualifications, age, and deprivation.
UK Spot-Check Results
UK pipeline output verified against known constituency demographics. Similar validation is performed per country using national census benchmarks.
| Constituency | White British | Asian | Black | Level 4+ | IMD Score |
|---|---|---|---|---|---|
| Hackney North | 34% | 10% | 21% | 52% | 30.95 |
| Birmingham Ladywood | 43% | 31% | 11% | 30% | 47.64 |
| Bradford West | 57% | 32% | 2% | 27% | 42.47 |
| Brigg and Immingham | 91% | 2% | 1% | 23% | 17.48 |
| Croydon West | 37% | 18% | 23% | — | 29.74 |
| Rhondda and Ogmore | 95% | 1% | 0% | — | 36.23 |
Milestones
Company incorporated, four UK patents filed
Kronaxis Limited (15072850), registered in England and Wales. Four UK patent applications filed at UKIPO covering autonomous GUI interaction, security evaluation, consumer behaviour simulation, and device environment simulation. 91 claims total.
20 country persona generation
Dedicated country builders for 20 countries across six cultural regions: Anglosphere, Western Europe, Nordics, MENA, and East Asia. Local language occupation titles, education terms, regional ethnic compositions, and culturally grounded life histories. 10,000+ generated census weighted skeletons.
Imprint Personas v2 dataset published
1,000 sample personas (500 UK, 500 US Illinois) with 187 fields published on HuggingFace. Three pass generation pipeline, 18 rule validation. JSONL + Parquet format. Full panels available through Panel Studio.
DYNAMICS-8 specification published
Formal specification document with Python and Go reference implementations released under CC BY 4.0. Dimension definitions, facet breakdowns, scoring methodology, and behavioural prediction rules.
Kronaxis Panel Studio released on GitHub
Source available synthetic consumer panel platform under BSL 1.1. Standalone with Ollama backed local response engine. No cloud dependencies. 500 seed personas included. Converts to Apache 2.0 within 5 years.
arXiv preprint submission
DYNAMICS-8 framework, generation methodology, validation results, and comparative analysis against existing synthetic persona approaches.
How our licences work
| Release | Licence | Commercial Use |
|---|---|---|
| Kronaxis Panel Studio | BSL 1.1 | Non commercial use free. Any commercial use requires enterprise licence. Converts to Apache 2.0 within 5 years. |
| DYNAMICS-8 Specification | CC BY 4.0 | Free for any use with attribution. |
| Persona Datasets | CC BY-NC 4.0 | Non commercial free. Commercial use requires data supply agreement. |
| Reasoning Traces | Commercial | Proprietary training data. Available via Panel Studio API under commercial licence. |
Enterprise licences for Panel Studio include priority support, managed cloud deployment, premium persona datasets across multiple countries, and advanced cognitive features. Contact us for pricing.
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